dogtown media mobile app development | Dogtown Media https://www.dogtownmedia.com iPhone App Development Thu, 27 Apr 2023 19:15:11 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 https://www.dogtownmedia.com/wp-content/uploads/cropped-DTM-Favicon-2018-4-32x32.png dogtown media mobile app development | Dogtown Media https://www.dogtownmedia.com 32 32 Mobile Apps to Detect Crop Disease and Pests https://www.dogtownmedia.com/mobile-apps-to-detect-crop-disease-and-pests/ Fri, 13 Jan 2023 17:35:50 +0000 https://www.dogtownmedia.com/?p=20768 In the modern agricultural landscape, finding effective ways to detect crop diseases is becoming increasingly...

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In the modern agricultural landscape, finding effective ways to detect crop diseases is becoming increasingly important. As the world’s population grows and land resources become more limited, farmers are facing unprecedented challenges in combating crop diseases that can lead to major losses in productivity, profits, and yields. 

Mobile apps offer an innovative solution that could be cost-effective and efficient in detecting sick crops. This technology is a useful tool for early detection as it offers unique forms of technology such as image recognition, digital sensor detection, and remote sensing that are capable of detecting diseases within crops. Dogtown Media develops artificial intelligence applications that can help farmers keep crops healthier. 

Why Detecting Crop Disease is Important

Early detection of sick crops is essential for farmers, as it allows them to take action before the entire crop is affected. Early detection also ensures that resources and treatments are used efficiently, as fewer chemicals or treatments are needed when issues are noticed and resolved quickly. 

Additionally, early detection can allow for more accurate data analysis and insights into crop management, enabling farmers to make better decisions regarding their crops. Early detection of sick crops means that the risk of disease spreading throughout a farm or beyond can be reduced, protecting both the farmer’s livelihood and other nearby farms.

Traditional Methods for Detecting Sick Crops

Traditional methods for detecting sick crops include manual inspection, or visually looking for signs of disease. This method can be time consuming and unreliable due to the difficulty in recognizing subtle signs of sickness. Additionally, laboratory samples can be taken and analyzed for identification of specific diseases and pathogens. While this provides an accurate result, it is also more costly and takes more time than other methods. This highlights the need for more advanced crop disease detection solutions.

How Mobile Apps can help with Sick Crop Detection

Mobile apps are software applications that have been developed specifically for use on mobile devices such as smartphones and tablets. They are designed to take advantage of the unique features and capabilities of these devices, including their portability, built-in cameras, and sensors, as well as their ability to connect to the internet. Dogtown Media develops iPhone apps for a variety of tasks.

However, they can also be used for more practical purposes such as crop sickness detection. Mobile apps can utilize advanced image recognition technology in order to detect signs of crop sickness by analyzing images taken by a device’s camera. Additionally, mobile apps may be able to utilize digital sensor detection or remote sensing technologies in order to detect sick crops from a distance. By employing advanced technologies such as these, mobile apps can provide more accurate results than traditional methods of crop sickness detection.

Benefits of App Crop Disease Detection Technology

One of the biggest benefits of using mobile apps to detect sick crops is the speed and accuracy at which results can be obtained. Mobile apps are capable of detecting signs of illness or disease almost immediately and with a high degree of accuracy. This capability is particularly useful in situations where quick action is needed in order to save crops. 

Additionally, mobile apps also allow crops to be monitored remotely, meaning that farmers can take action as soon as any signs of sickness are noticed from anywhere in the world. Furthermore, mobile apps can provide additional data analysis possibilities and insights into crop management, allowing for more efficient and effective decision making for farmers.

Types of Mobile Apps That Can Help with Crop Sickness Detection 

Image Recognition Technology 

Image recognition technology is a rapidly growing area of development, with exciting potential for various applications. This technology uses specialized algorithms to recognize and categorize images, allowing for more accurate identification of objects, people, and other elements in an image or video. 

Through image recognition technology, complex tasks can be automated in ways that were previously impossible. This type of technology can identify different types of crops or livestock in an agricultural setting. It can also be used to detect the presence of diseases and pests in plants, leading to earlier detection of issues so preventative measures can be taken before large-scale problems arise. 

Digital Sensor Technology 

Digital sensor technology is becoming increasingly important for early detection of sick crops. Sensors installed on or near crops can detect changes in soil moisture and temperatures, diagnosing potential issues faster than ever before. Sensor data can also be used to track the progress of a previously identified problem, providing more insights into how the disease or pest is responding to treatment.

Digital sensors enable farmers to quickly identify emerging problems and take preventative action before major losses are incurred. Early detection via digital sensor technology also reduces environmental damage, as chemicals can be used in more targeted ways.

Remote Sensing Technology

Remote sensing technology is being used to revolutionize how farmers observe and manage their land. Instead of relying on costly in-person visits to assess fields, remote sensing tools allow farmers to monitor the health of their crops remotely. This accurate data can help them identify problems early and take action before major losses are incurred. 

Remote sensing technology also allows farmers to generate detailed maps of their fields and make informed decisions about planting cycles, fertilization, irrigation, and other important considerations. 

Farming organizations can work with app developers to create apps that utilize image recognition technology for early detection of crop diseases. Such solutions can have huge benefits for farmers when it comes to protecting their crops from disease and maximizing yield potential.

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Dogtown Media Named Top App Developer in Los Angeles by Techreviewer! https://www.dogtownmedia.com/dogtown-media-named-top-a-app-developer-in-los-angeles-by-techreviewer/ Tue, 20 Jul 2021 15:00:15 +0000 https://www.dogtownmedia.com/?p=16426 We’re pleased to announce that earlier this month, Dogtown Media has been featured as one...

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We’re pleased to announce that earlier this month, Dogtown Media has been featured as one of the top recognized organizations in the category of Los Angeles app developers by industry-respected software and application review platform, Techreviewer! First and foremost, we’d like to give a huge thank you to all of our clients who have given us the opportunity to turn their mobile application ideas into a reality. Without your trust in our ability to turn your unique app ideas into a reality, none of this would be possible!

We also want to give a huge shoutout and thank you to our dedicated team. Spread across three continents and twelve time zones, we’ve built a dynamic and diverse team of highly skilled individuals who over the past ten years have turned this organization into a top-tier development organization. We couldn’t be more appreciative of this prestigious award and the team who have helped make this possible.

Offering verified ratings, reviews, and feedback of development firms, Techreviewer is an industry-recognized B2B service platform dedicated to helping businesses identify high-quality development organizations that match the unique financial and technical qualifications they seek in a technology partner.

From healthcare app development, to quality assurance and software testing, Techreviewer aims to provide information and rating on a wide array of development companies acting as a one-stop-shop review platform. Whether you’re looking to develop the next best IoT application or to expand on your mHealth application offering, Techreviewer can be a great place to help find the right technology partner that meets your unique qualifications. 

Throughout the year, Techreviewer provides a variety of evaluations of development companies based on segment, geographical location, development niche, and other factors. Their team of dedicated industry experts examines qualities such as client feedback, demonstrated success and expertise in the space, market adoption, quality of service, and other critical factors to determine the verified Techreviewer rating. 

In this process, hundreds of organizations are reviewed and only a select few make it into the list of top app developers in Los Angeles, so we are truly appreciative of this award! Backed by this recognition and other industry-recognized awards, we are determined to continue to provide top-tier app development services for our clients and hope to continue to receive esteemed recognitions in the future!

About TechReviewer.co
Techreviewer is an industry-trusted tech rating and review platform that compiles lists of top development, design, and marketing companies. The sim of the Techreviewer platform is to help organizations find the best development companies that align with their unique technical requirements. Companies trust Techreviewer based on their focus on providing accurate, research-backed information regarding the organization they are reviewing.

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What Does the Future of Work Look Like After COVID-19? https://www.dogtownmedia.com/what-does-the-future-of-work-look-like-after-covid-19/ Tue, 27 Apr 2021 17:00:30 +0000 https://www.dogtownmedia.com/?p=16304 COVID-19 has forever changed how we approach work. When the pandemic began, Dogtown Media said...

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COVID-19 has forever changed how we approach work. When the pandemic began, Dogtown Media said goodbye to its Los Angeles-based development headquarters for the past decade. We left this office, moved the entire team to remote work, and don’t have any intention of going back. The future of work has changed, and we’ve changed with it. Here are the trends that I believe we can expect to see soon.

Remote Work Will Provide More Opportunities for Job Candidates

Moving to San Francisco used to be a prerequisite for working in the high-tech industry. Today, this is no longer the case. The COVID-19 pandemic has forced companies to figure out how to build cohesive remote work teams fast. And with this new change comes new opportunities.

Organizations will hire more remote workers than ever before now that they know how to get things done outside of an office environment. This is great news for many employees — it means they have better access to more job opportunities. But it also yields some other pertinent benefits worth mentioning.

Knowledge workers can now move to places they want to live, not somewhere they have to work. We can already see this occurring: A recent survey of tech professionals discovered that an average of 30% of respondents had left major metropolises such as Seattle and Los Angeles for greener pastures during the COVID-19 pandemic. Don’t think this trend will continue? Another survey found that 81% of tech workers are either considering or making plans to move to more affordable cities.

The financial incentives certainly play a role in this exodus. Remote workers earn $4,000 more per year than their in-office counterparts, and 30% save $5,000 more per year due to less commuting and eating at home. Moving to smaller, cheaper towns allows these employees to stretch their dollar even further. But if we put money aside, the advantages are still substantial. By choosing where they live, remote workers attain better control over their personal lives. Whether you want to get outdoors more or start raising a family, this is certainly an appealing factor.

Office Models Will Adapt to the Future of Work

On the other side of the equation, remote work also offers a significant financial benefit for organizations that embrace it: Companies can save $11,000 annually for each employee who works remotely half of the time. With that said, it’s no wonder that a Gartner survey of 127 business leaders found that 82% of respondents plan to maintain a hybrid or remote work dynamic after the COVID-19 pandemic ends.

While the same survey elucidated that 47% of business leaders plan to let employees work from home permanently, it also found that another 43% of respondents plan to implement a flexible hybrid work dynamic going forward. For example, some organizations will ask their team members to come into the office two or three days a week instead of five. This will transform how companies structure their headquarters and satellite offices.

Many enterprises are already restructuring how they’re organized. For instance, outdoor retailer REI recently sold its newly-constructed headquarters building to Facebook to pursue a more distributed work model. Known as a hub-and-spoke office model, this paradigm allows companies to shed office space and slim down headquarters while maintaining optimal productivity.

In a hub-and-spoke office model, a smaller headquarters (the hub) and satellite offices (the spokes) serve as locations for employees to congregate, communicate, and collaborate. Instead of long commutes, team members can meet at the hub or spoke that’s most convenient for them. This lean approach eschews large underutilized offices in favor of lean spaces that can accommodate employees who come in two or three times a week and work the rest remotely.

Every Work-Related Industry Hit by COVID-19 Will Reinvent Itself

COVID-19 has proven that change is the only constant in our lives. Although, for many industries related to work, adapting is easier said than done. Co-working and commercial real estate were hit particularly hard during this pandemic. Fortunately, both will bounce back — but it won’t happen without preparing for the future of work.

As companies move towards more flexible hybrid work dynamics and hub-and-spoke paradigms, office-on-demand models will make more sense for many organizations instead of overpaying for underutilized real estate. WeWork and other co-working spaces will be the biggest beneficiaries of this trend. They can provide these businesses with turnkey solutions and an intimate office footprint where team members can work together. In such scenarios, “hot desks” that employees coming in and out can use for the week will replace dedicated workspaces.

Commercial real estate will likely hurt for some time due to all of these pandemic-induced work changes. But it will eventually reinvent itself. This industry will pivot more to mixed-use buildings; a proportion of space will be reserved for industrial or work-related endeavors while the rest is used for residential property. With that said, I’m sure the day will come when a remote work employee has to attend a meeting at one of their company’s “spoke” offices, and it happens to be located a few floors down from their loft!

The Future of Work Is Closer Than It Feels

Several promising COVID-19 vaccines are being expedited to roll out to healthcare workers and the general population. Dr. Anthony Fauci, the Director of the National Institute of Allergy and Infectious Diseases, has even alluded to the possibility that we may all return to a normal semblance of life by this summer. But although COVID-19 may soon be in humanity’s rearview, its effect on how companies get things done will be everlasting.

COVID-19 has accelerated the future of work to an unprecedented pace. This means that we fortunately won’t have to wait long to see the fruition of these predictions. Are you ready?

Want to leverage emerging technologies like 5G, AI, and IoT in your organization? Get in touch with my team for a Free Consultation.

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4 Remote Work Tips To Help Your Team Adapt To The ‘New Normal’ https://www.dogtownmedia.com/4-remote-work-tips-to-help-your-team-adapt-to-the-new-normal/ Tue, 23 Feb 2021 16:00:48 +0000 https://www.dogtownmedia.com/?p=16084 Original Article Featured in Forbes. We live in a time of uncertainty. It has been a...

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mobile app development

Original Article Featured in Forbes.

We live in a time of uncertainty. It has been a year since the global Covid-19 pandemic started, but there doesn’t seem to be an end in sight. Has your business adapted to this “new normal” yet?

Before the pandemic, Dogtown Media, my mobile app development firm, had a mixture of in-person and remote team members. Today, my entire team is fully remote. But this didn’t happen without some trial and tribulation. Here are the most important takeaways my team has learned about making remote work actually work, which will hopefully enrich your organization and make it more adaptable than ever before.

1. Practice being proactive and adaptable.

Things change fast these days. To adapt to this frenetic pace, you and your team members should adopt a proactive, flexible mindset. With several companies suddenly turning to remote work, many employees have been forced to contend with suboptimal workspaces and unexpected parenting responsibilities. The only way to move forward effectively is to set your expectations properly and account for the different potential scenarios that could occur.

Reacting without a plan usually leads to chaos. So plan ahead for various possibilities. Regularly take some time to map out goals and define outcomes with your team. This gives both you and your team a “north star” to guide you. Doing so greatly increases your chances of staying operational and progressing in the right direction, even if things don’t go exactly your way.

Speaking of things not going your team’s way, that’s okay — it happens. Adopting a proactive, flexible mindset doesn’t only mean to make plans; it also means making plans with the assumption that they could change. If you practice this and stay adaptable, you’ll be better positioned to navigate and pivot in the months ahead. So while others are waiting for the “right time,” your team will be transforming obstacles into opportunities.

2. Revamp social structures to catalyze remote work collaboration.

Remote work tends to amplify a lack of clarity. This can make it difficult for team members to navigate their tasks at hand. Fortunately, an easy way to fix this is to revise your current social structures in place. For instance, many organizations employ large, siloed teams to get things done. But with remote work, I’ve found that smaller, cross-functional teams with defined objectives work better.

Another structure you should reassess for remote work optimization is how you hold meetings. In this era of remote work, a lack of check-ins could mean that many of your workers are wrestling with more ambiguity than you know. Establish a clear cadence of scheduled daily and weekly meetings with your team. Strive to strike the right balance of communication to give your team guidance on goals and allow them to consult with you about any questions or concerns.

Meetings shouldn’t be the only communication structure in place: Quicker collaboration is sometimes required. You must have other communication avenues open. With a plethora of options available, such as Slack, Microsoft Teams and email, your team will feel freer to conduct simpler, less formal conversations about time-sensitive matters.

Lastly, it’s vital that you build in social interaction opportunities. Remote work conversations shouldn’t only revolve around work. Always take some time to catch up with your team members. Don’t be afraid to bring some levity to the table. This goes a long way toward establishing trust, transparency and camaraderie. Whether you’re doing in-person or remote work, all three of these factors are key ingredients to catalyzing meaningful collaboration.

3. Empower your team with the tools they need to succeed.

To properly equip your team members in the era of remote work, you must pay special attention to how they leverage technology in their workflows. You should mentally walk in their shoes to understand each tool they use to achieve business outcomes. Doing this allows you to assess each component’s efficacy. The main goal here is to identify and address any gaps in access and adoption. This helps keep your employees engaged, which in turn fuels the right results for your business.

Whether it’s a communication platform like Slack or a workflow tool such as Jira Basecamp, examine each piece of your team’s “productivity puzzle.” No matter how basic each element seems, don’t underestimate the friction or advantage it brings to your team. If you identify any weak links in your tech stack, either train your team to improve productivity or try another option.

Remember, your tech stack should empower employees at every level to work efficiently from anywhere in this “new normal,” but don’t forget to keep data security and privacy top of mind. Doing so now may seem like more work, but it only serves to protect your business in the long run.

4. Put your team’s health and safety first.

Remote work isn’t always easy. It’s critical that you prioritize your team’s health and safety during these tough times that we’re all living in right now. Nothing, including projects or deadlines, takes precedence over this.

When the pandemic started, we decided to go completely remote right away. We honestly didn’t know how this would impact our company, but that didn’t matter. What did matter was that all of my team was safe and that they didn’t have to risk their lives just to come to an office.

During emergencies, all great leaders practice empathy. Let your team know that their mental and physical health will always matter more than work. Give them the support they need to maintain both aspects. If you put your team’s well-being first, the right results will follow.

Want to leverage emerging technologies like 5G, AI, and IoT in your organization? Get in touch with my team for a Free Consultation.

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Digital.com Recognizes Dogtown Media as One of 2021’s Best iPhone App Developers! https://www.dogtownmedia.com/digital-com-recognizes-dogtown-media-as-one-of-2021s-best-iphone-app-developers/ Tue, 02 Feb 2021 16:00:15 +0000 https://www.dogtownmedia.com/?p=16025 2021 may have just begun, but it’s already shaping up to be a promising year...

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best iPhone app developer

2021 may have just begun, but it’s already shaping up to be a promising year for Dogtown Media. We were recently recognized as one of the best iPhone app developers by Digital.com! Thanks to our clients, team, and community for your support — we couldn’t have done this without you!

iPhone App Development to Meet Your Unique Needs

Mobile app development is a fast-growing and rapidly-changing industry. Whether they’re trying to reach new customers, improve user experience, or engage with an existing audience, businesses from a variety of sectors turn to iPhone app developers to deliver a product that lets them stand out from the crowd.

Since Apple’s App Store launched in 2008, development companies have sprung up all over the world. Each offer their own unique features and services. With such stiff competition, it’s an absolute honor for us to be featured as the best of the best by Digital.com. Let’s take a moment to learn more about their meticulous evaluation process for this prestigious award.

How Digital.com Digs Deep for Insights

Originally founded in 2015 as Review Squirrel, Digital.com has quickly become a trusted source of information for small businesses to find the best tools and services to solve their needs. By analyzing public sentiment through social media and scoring companies’ products and services, the website has established a solid reputation for finding unique insights into what would work best for small businesses across a multitude of industries.

Digital.com’s list of 2021’s best iPhone app developers originally had 160 candidates for consideration! To narrow it down to the top 15 companies, Digital.com’s team spent 40 hours researching and analyzing companies with gleaming reviews on the internet. During this time, Digital.com evaluated three criteria: the service lines offered by each company, the sizes of firms they’ve worked with, and the industries they focused on.

Each candidate had to be capable of providing a wide range of services such as mobile app development, marketing, and design. Candidates also had to demonstrate a consistent track record of successfully helping both large and small businesses. Last but not least, each development firm had to be versatile — that is, could they help businesses in a variety of sectors? With Dogtown’s previous work ranging from machine learning to the Internet of Things (IoT), Digital.com knew that we were a top contender.

Above all else, Digital.com emphasized firms who made the complex capabilities of emerging technologies easily accessible: “Making your service or software accessible to iPhone users requires an efficient and expert iPhone app developer,” says Christelle Feniza, Communications Manager of Digital.com. “This review guide was designed to help small business owners find top firms that can tailor services to meet their industry and needs.”

Thank You for Your Support!

los angeles app developer

Besides being recognized as one of the best iPhone app developers of 2021, we’re also grateful to have been recognized as a top mobile app developer in Los Angeles by Digital.com! These awards come off the tail of recently being featured as one of the Clutch 1000 List of Best B2B Service Providers for the third year in a row, so we couldn’t be more excited for what’s to come in this new year.

Thanks so much to Digital.com for awarding Dogtown Media with this prestigious honor. And we’d also like to take a moment to thank our clients, team, and community again. We’ll continue to work our hardest to make you proud!

ABOUT DIGITAL.COM

Founded in 2015, Digital.com reviews and compares the best products, services, and software for running or growing a small business website or online shop. The platform collects twitter comments and uses sentiment analysis to score companies and their products.

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Clutch Dubs Dogtown Media a 2020 Top B2B Service Provider in California https://www.dogtownmedia.com/clutch-dubs-dogtown-media-a-2020-top-b2b-service-provider-in-california/ Wed, 30 Sep 2020 17:00:15 +0000 https://www.dogtownmedia.com/?p=15594 It takes a lot to succeed in business. Having an exception mobile app can certainly...

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mobile app development

It takes a lot to succeed in business. Having an exception mobile app can certainly help; it’s the reason why we’ve striven to deliver cutting-edge digital products to each and every one of our clients through our innovative mobile app development process. You can count on us to make things easier for you while maximizing the potential of your ideas. What’s important to us is how we can progress and prosper together.

In light of our committed work, B2B research firm Clutch has featured Dogtown Media as one of the best B2B service providers in California! Alongside this amazing accomplishment, Clutch has also recognized us as a top app developer in California!

Thanks to Clutch’s unique industry data analysis methodology and in-depth client interviews, we were awarded a 4.9-star rating! We’re absolutely filled with gratitude to our clients who chose to review our services despite their busy schedules.

mobile app development

Here are some of our most recent client testimonials:

They built an intuitive and simple design, and the team works quickly to address bugs and solve problems.” – Senior Ops Manager, Hospital Innovation Lab

“They were great about touching base with us to make sure we stayed on task.” – VP of Heart and Vascular Services, Healthcare Provider

“Dogtown Media analyzed key stakeholders’ concerns to make the platform as beneficial as possible.” – Founder, Mobile Sales Training Company

mobile app developmentHere’s what Marc Fischer, our CEO and Co-Founder, has to say about our award: “It’s an honor for us to be acknowledged for all our efforts! We will continue to work hard for our customers and gain more recognition in the future. Thank you to Clutch! Thank you to our clients who trusted us to push their businesses to reach their full potential.”

All of our designers and app developers in Los Angeles and San Francisco are overjoyed to be featured as both a B2B Leader and Top Developer in California! Rest assured that we value each review that’s been given to us, and we take the necessary steps to improve our services to our customers. Check us out on Clutch and contact us to inquire about our services!

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5 Ways to Stop Skipping the Hard Questions of Entrepreneurship https://www.dogtownmedia.com/5-ways-to-stop-skipping-the-hard-questions-of-entrepreneurship/ Tue, 25 Aug 2020 15:00:22 +0000 https://www.dogtownmedia.com/?p=15475 Original article featured in Entrepreneur. Being passionate is human nature, particularly when you’re running your...

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Original article featured in Entrepreneur.

Being passionate is human nature, particularly when you’re running your own business. But when that excitement takes the reins — something that routinely happens, for instance, when billionaire Elon Musk hops on Twitter — problems can result. In the past two months alone, Musk’s musings have led to his removal as chairman of Tesla Inc. and a lawsuit for slander.

When you first have the inkling of a great idea, you’ve likely done little in the way of research. Is anybody else working to solve this same problem? Who might find this idea appealing, and why? Do you have the right skills to bring this idea to fruition?

Depending on your goals, the company implementing that idea could be up and running within two months, or take as long as a year. After considering factors like that one, you’ll have a solid idea of whether yours is a good project or simply a nice dream.

Many first-time entrepreneurs fail to “trust facts before feelings.” But that can be a mistake: Entrepreneurs are typically driven self-starters who want to trust that they can handle whatever comes their way. Well, that isn’t always the case.

When feelings overcome facts.

In my early days, I incubated a startup enterprise called Mobliso. We created it to streamline the self-checkout process for mobile commerce. The product meant consumers would no longer have to repeatedly fill out the same checkout information, even if they delayed their purchases only by minutes.

The concept had traction and interest, but we were feature-creeping. We continually added new features without testing them — we had only a limited budget and were over-excited about the runway we already had to get our platform to market. So we didn’t take the necessary precautions.

As a result, our platform turned out to be a convoluted mess. Our business model wasn’t focused on solving our clients’ most significant pain point. So we had to branch off from Mobliso.

To prevent your strong feelings from leading your vision astray, start with these five steps:

1. Keep your passion in check.

Embrace your excitement, then temper your expectations before you go off the rails. Start with what I call a “passion check.” You might feel strongly about something right now, but stop to ask yourself whether you’ll feel the same way tomorrow.

You might feel optimistic about that first question, but the second one should truly be telling. “Will I be as passionate about this idea five years from tomorrow?” If that question causes you any hesitation, your concept may not be the right fit.

Without an enduring passion, you’re not going to dig deeper, wake up earlier, stay up later and outpace someone else with a similar idea. In a study that involved Yale and Stanford, among other institutions, researchers found that study subjects quickly lost interest in a subject when they were forced to learn more — even when they had initially been intrigued.

The message: If you don’t have a wealth of passion, you don’t have a business.

2. Conduct a competitive analysis.

Once you’ve checked your own enthusiasm, it’s time to see what the marketplace is all about. Search for your idea on Google to see who’s already doing something similar; browse various app stores to do the same.

Don’t be afraid of overdoing it with research — there’s no such thing. When Mo Bhende and Jeff Spector, co-founders of the hiring startup Karat,  conducted research on the interview process software engineers go through, they took a six-month trip around the United States. They also participated in numerous interviews to find opportunities for their company.

You might not have the ability to conduct an analysis that exhaustive, but you should at least look around to see who else is operating in this space.

3. Create a rough prototype.

If your research determines that the competition is not satisfying market needs or that your idea is not differentiated enough, it’s time to build a rapid prototype. Quickly sketch out your idea and then create something that you can test; it doesn’t have to be overly complex. Girlboss, for example, built a rapid prototype of its professional social networking site by using a Facebook group.

To craft your own rapid prototype, identify your target market. Who will ideally buy your product or service? Why will these people want it? Who are they, and why would they talk to you? Will your product make the businesses they run more productive? The answers to these questions should help your prototype take form.

4. Solve consumer pain points.

After you’ve conducted an analysis and created a mock-up prototype, reach out to folks in your network via surveys and cold calls. This will enable you to fully test your user experience. Then, evaluate feedback you’re getting. Do these people like it? Alternatively, do they have issues with your design or the principles of the product?

As a business leader, you must do everything you can to ensure you’re solving problems for your customers, or you won’t succeed. In fact, according to CB Insights’ famous post-mortems, 42 percent of failed startups looked at didn’t work out because they didn’t help others by solving a market need.

5. Go back to the drawing board.

Nail down those pain points, and then go back to the drawing board. Do this about two or three times to ensure you feel comfortable enough to move forward to a fully featured prototype.

Once you have that prototype, develop a software stack to take to market. Even large companies such as Nike are investing in ways to get to market faster. Spend as little money and time as possible, and embrace lean UX principles to test your hypothesis in the marketplace.

Build something simple that people can download and use right away. At this point, don’t worry about your pricing; focus on onboarding users and getting feedback in the form of data. That way, you can refine your product further before investing the time and energy to scale it.

When it comes to researching and preparing your business, there are no shortcuts. Any attempts to avoid the hard work of building a company can lead you down the same path I took: adding a seemingly endless array of features until you determine that any further features will no longer be useful to your customer base.

Certainly, it’s great to be excited about your business idea — you should be. But don’t get so excited that you forget why you’re working on the product in the first place: to solve problems for your target audience.

Want to leverage emerging technologies like 5G, AI, and IoT in your organization? Get in touch with my team for a Free Consultation.

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4 Remote Work Tips To Adapt Your Business To Changing Circumstances https://www.dogtownmedia.com/4-remote-work-tips-to-adapt-your-business-to-changing-circumstances/ Tue, 30 Jun 2020 15:00:57 +0000 https://www.dogtownmedia.com/?p=15241 Original Article Featured in Forbes. Our society has been disrupted by the novel coronavirus. Around the...

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Original Article Featured in Forbes.

Our society has been disrupted by the novel coronavirus. Around the world, airline flights have been grounded, communities have slowed to a crawl and countless lives have been affected. In the U.S. alone, we’ve harbored more than 2 million COVID-19 cases. It’s no wonder numerous companies (such as Twitter and Square) are encouraging or asking employees to work from home. Despite how scary times like these can be, business must go on.

Working remotely offers a promising avenue to keep teams functional and businesses in business while infectious diseases are dealt with. The mobile app development firm I co-founded consists of a team distributed across different time zones and continents. Remote work allows our team to stay resilient and adaptive to ever-changing circumstances. Here’s how you can start moving toward a productive distributed team that can roll with the punches of any unexpected event that comes your way.

1. Plan For The Unexpected, And Adapt To New Conditions

If you fail to plan, you’re planning to fail. Obviously, hoping that the virus stops spreading doesn’t count as planning. But neither does handing your workers laptops and telling them to work from home. Start planning your remote work strategy by evaluating and analyzing exactly how things will be done. Think about your daily tasks and those of your employees.

It’s important that you also account for different scenarios. To increase your chances of remaining operational, plan for as many employees as possible to work remotely. Categorize which duties necessitate a physical presence in the office, and then challenge these assumptions — experiment to see if there are methods that would allow employees to do these remotely as well.

2. Establish Communication Protocols

To truly optimize your remote work strategy execution, you should be able to keep your team members in the loop and abreast of new circumstances. Take some time to set up communication protocols that allow for seamless collaboration.

Consolidate all contact information so that everyone can be easily reached. Agree on primary communication channels. Slack and email work wonders for my team. Discuss how customer-facing employees are expected to interact with clients and leads.

Last but certainly not least, it’s vital that you establish how and when your team can meet and coordinate. Meetings often take up a big bulk of many employees’ days. Luckily, the rise of teleconference software means meetings no longer have to be in person. Zoom is our go-to platform. And it seems that many others are turning to remote conferencing; Zoom has reportedly already added more users in 2020 than in all of 2019.

3. Streamline Your Software Stack

To simplify remote work for your team members, give them the right tools to succeed. For this step, focus on auditing your available software. Then close any identified gaps in access and adoption.

Assess the comfort level and effectiveness of the applications your team uses every day. This includes communication software such as Slack, as well as workflow tools like Jira and Basecamp. Each piece of your “productivity puzzle” should aid in coordinating deadlines, holding team members accountable and keeping work transparent.

If there is room for improvement, provide training and practice to get your team up to speed. Alternatively, consider other applications to replace the weak links in your software stack. This may seem like more work, but it’s better to take care of this now.

Remember, your software stack should give your staff the ability to work efficiently from anywhere, even on their personal devices if need be. That last part is especially crucial. Clarify which “bring your own” devices are acceptable. Keep data security top of mind, and encrypt all information and interactions via a virtual private network (VPN). This can help ensure your business assets are adequately protected when employees access them remotely.

4. Cultivate A Remote Work Company Culture

When going remote, some team members may feel a sense of isolation. Company culture can go a long way toward combating this issue by reinforcing cohesion.

If your company is new to remote work, it can take a while for employees to adjust. Create a supportive environment that nurtures progress toward this goal. Give your workers extra time to learn the skills and tools they need to succeed. Help them by periodically sending out educational content and opportunities regarding remote work.

In meetings, make sure everyone’s voice is being heard. Open inclusion and participation are two prime avenues to accomplish this. Each team member should regularly have the opportunity to discuss their opinion, whether it’s about the pace of a project or personal dilemmas stifling productivity.

Lastly, don’t forget to be human. We all desire connection. Unfortunately, one of the biggest downsides to remote work is the disconnect it often causes. Bring levity and lightheartedness to your meetings. Everything shouldn’t be serious all the time. If you have new team members, gamify some meetings, and introduce icebreakers so that they feel comfortable building relationships. These endeavors may seem silly, but they can be key to establishing trust and catalyzing meaningful collaboration.

Embrace Remote Work — It Could Strengthen Your Business

Situations like the novel coronavirus can be scary for everyone. And they can be detrimental for businesses. Preparing your company for remote work can let you eschew many of the issues that could arise from future disruptive events.

Plan ahead now to stay resilient in ever-changing circumstances. Even if the current situation doesn’t change, at least you will be organized, flexible and ready to rise to any future occasion that threatens your business’s operational continuity.

While Flexjobs found that it makes up less than 5% of full-time jobs in the U.S., I believe remote work is the future of work. This figure will likely grow with time as more businesses embrace the benefits of working remotely. And if you want your company to be a part of this future, it’s important that you adapt with the times.

Want to leverage emerging technologies like 5G, AI, and IoT in your organization? Get in touch with my team for a Free Consultation.

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Dogtown Media CEO to Discuss 5G Upgrade Order With FCC Commissioner Carr in Virtual Panel https://www.dogtownmedia.com/dogtown-media-ceo-to-discuss-5g-upgrade-order-with-fcc-commissioner-carr-in-virtual-panel/ Thu, 28 May 2020 15:00:35 +0000 https://www.dogtownmedia.com/?p=15155 Wireless technology has transformed how we interact with the world around us. But what does...

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mobile app development

Wireless technology has transformed how we interact with the world around us. But what does the future with 5G look like? It can be hard to fathom. Luckily, ACT | The App Association aims to elucidate this with a special public webinar featuring FCC Commissioner Brendan Carr. And Marc Fischer, Dogtown Media’s very own Co-Founder and CEO, has been invited to join in on the conversation!

Scheduled to be held this Thursday, May 28th, at 1 PM ET, “A Conversation with FCC Commissioner Brendan Carr on Commission Priorities for 5G and the New 5G Upgrade Order” is an event you won’t want to miss. In this virtual seminar, we’ll get the chance to learn more about the FCC’s views and priorities for 5G.

Valued at $1.7 trillion and employing almost 6 million Americans, the mobile app economy has grown to be an invaluable pillar of the tech industry. And the current COVID-19 pandemic has highlighted just how valuable this sector really is; remote work, distance learning, and telemedicine have all experienced a rapid increase in usage during this pandemic.

For the webinar, Commissioner Brendan Carr will be representing the FCC. He’s committed to rapidly advancing 5G in order to enable more innovation in mobile app development. Carr has supported various FCC policy changes to promote the development of 5G networks.

Most recently, he announced a new 5G Upgrade Order. This multi-year endeavor would simplify and expedite equipment upgrades for existing cellular towers. Scheduled for a June vote by Congress, the 5G Upgrade Order will be a central discussion point of ACT’s event.

ACT | The App Association is a Washington, D.C.-based public policy organization that represents more than 5,000 app companies and information technology firms leading the mobile economy. While we’re located on the other side of the continent in Los Angeles, ACT has been a dear friend throughout the years. Its advocation for an environment that drives smart innovation and regulation in the tech industry has been invaluable.

The live event will begin with a conversation between Carr and ACT President Morgan Reed. Following this, a live panel discussion featuring Carr, Marc, Andrew Savitz of Canned Spinach, and Vishal Singh of Quantified Ag will take place. It will delve into the 5G Upgrade Order and examine potential use cases that the new generation of wireless connectivity will enable.

“A Conversation with FCC Commissioner Brendan Carr on Commission Priorities for 5G and the New 5G Upgrade Order” has an all-star panel lined up and a number of hot topics to touch upon. If you want to see the future of mobile technology, don’t miss this event! For more information, visit here.

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With COVID-19 Concerns About Hospital Visits, Where Does Healthcare Go From Here? https://www.dogtownmedia.com/covid-19-has-raised-concerns-about-visiting-the-hospital-where-does-healthcare-go-from-here/ Tue, 19 May 2020 15:00:13 +0000 https://www.dogtownmedia.com/?p=15099 COVID-19 has transformed healthcare systems around the world in unprecedented ways. Several people have put...

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medical app developer

COVID-19 has transformed healthcare systems around the world in unprecedented ways. Several people have put off doctors’ visits for fear of exposure to the virus. As a result, many medical facilities are in critical condition.

To put things in perspective, New York City hospitals experienced a 50% reduction in emergency room visits last month. People aren’t only postponing minor medical procedures; operations dealing with severe illnesses such as cancer have also been delayed.

What does this mean for the future of hospitals? And what will be the long-term consequences for public health? How will patients and providers re-engage with one another in a way that feels safe and secure?

To find out, Daniel Zahler, Founder and CEO of Los Angeles-based Picasso Health, interviewed six doctors about how COVID-19 has impacted their medical practices. He also delved into how these physicians are re-engaging patients by adopting new safety protocols and transitioning to improve healthcare delivery models.

One such promising delivery model is telemedicine. Recent months have seen the usage of telehealth and remote patient monitoring skyrocket. But the pandemic has also shined a light on the technology’s current limitations in dealing with specific health conditions. To understand this better, Zahler tapped into the medical app development expertise of none other than Marc Fischer, Dogtown’s very own Co-Founder and CEO.

All of this information gathered elucidates one extremely pertinent insight: The healthcare systems of tomorrow may look very different from what we have today as a result of the coronavirus. Learn more in Zahler’s full article.

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